WiG is more than a store.
Our business extends beyond fashion, blurring the lines of time, form, and gender. Our bespoke designer pieces bring innovation into the world of timeless style, giving you the chance to experiment and embody your sexiest, most radiant self.
With genuine support from our team of expert stylists, we can help you step out of your comfort zone and embrace your uniqueness, connecting with fresh designers and like minds from around the world.
Malena Foyo and Hernan Esquinca opened WiG in 2023. The dream began by creating space to connect creatives and fashion enthusiasts.
“We wanted to enhance positive retail experiences, that we felt were missing in the city,” says the team. Hernan has a long history in fashion; as a personal shopper, stylist and creative director. The duo focuses on designer & client relationships, innovative designs and human connection, recognizing the emotional value in a well-made piece of clothing.
Malena is a designer herself, with a deeply personal tie to her collection. “I want people to feel sexy and empowered,” she says of her latest drop. WiG’s mission lies in the desire to make their clients feel like their most authentic, daring, and beautiful selves.
We want you to look good.
Mexico City
Monday - Sunday 11:00 am - 19:00 pm
Barcelona 8, Juárez, CDMX